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PRP130

Cultural, Social and Environmental Responsibility in PR

Taking corporate cultural, social and environmental responsibility—including addressing the Truth and Reconciliation Commission's calls to action—is essential in today's PR practice. In this course, you'll examine how responsible PR practices can shape an organization's reputation. Using a critical, reflective lens that centres inclusivity, diversity, equity and accessibility, you'll gain foundational knowledge and practical tools that will allow you to apply a high standard of social responsibility to your PR work.

The final assignment for this course is due one week after the course ends.

Overview

Location: Online
Duration: 5 weeks
Tuition: $595
Can be applied to:
Public Relations Certificate

Upcoming Offerings

Start Date
Schedule
Location
Instructor
Cost
Seats Available
Action
Start DateThu, Nov 14, 2024
Schedule
  • Thu, Nov 14 (self-paced all week)
  • Thu, Nov 21 (self-paced all week)
  • Thu, Nov 28 (self-paced all week)
  • Thu, Dec 5 (self-paced all week)
  • Thu, Dec 12 (self-paced all week)
LocationOnline
Cost$595.00
Seats Available0
Start DateThu, Mar 27, 2025
Schedule
  • Thu, Mar 27 (self-paced all week)
  • Thu, Apr 3 (self-paced all week)
  • Thu, Apr 10 (self-paced all week)
  • Thu, Apr 17 (self-paced all week)
  • Thu, Apr 24 (self-paced all week)
LocationOnline
Cost$595.00
Seats Available24
ActionRegister
Start DateThu, Jul 10, 2025
Schedule
  • Thu, Jul 10 (self-paced all week)
  • Thu, Jul 17 (self-paced all week)
  • Thu, Jul 24 (self-paced all week)
  • Thu, Jul 31 (self-paced all week)
  • Thu, Aug 7 (self-paced all week)
LocationOnline
Instructor-
Cost$595.00
Seats Available25
ActionRegister
Start DateThu, Nov 6, 2025
Schedule
  • Thu, Nov 6 (self-paced all week)
  • Thu, Nov 13 (self-paced all week)
  • Thu, Nov 20 (self-paced all week)
  • Thu, Nov 27 (self-paced all week)
  • Thu, Dec 4 (self-paced all week)
LocationOnline
Instructor-
Cost$595.00
Seats Available25
ActionRegister

Overview

Location: Online
Duration: 5 weeks
Tuition: $595
Can be applied to:
Public Relations Certificate

What you will learn

After completing this course, you’ll be able to do the following:

  • Identify, monitor and manage implicit or unconscious personal and corporate bias
  • Develop the capacity to effectively engage with diverse communities
  • Design PR campaigns that build trust and improve inclusion
  • Measure and manage corporations’ economic, social and environmental impacts
  • Improve corporate performance for positive social and environmental impact in the broader community
  • Critically assess the role of PR in advancing Truth and Reconciliation and develop strategies to support these efforts

How you will learn and be evaluated

  • Prepare to spend 10 hours per week on coursework
  • Expect readings and other assignments on a weekly basis
  • Plan to access the course at least once every few days to keep up with your work and class discussions

You will be evaluated on:

  • Assignments 
  • Participation in online discussions

Learning Materials

No textbook is required. We will provide all course materials online.

Technical Requirements

For online courses, you will need a computer with audio and microphone that is connected to the internet. Canvas is the online system that will be used for the course. For more information and online support, visit Online Learning.

English Language Requirements

To succeed in this course, you will need an advanced level of written and spoken English. If you are unsure whether your English language skills are sufficient, we recommend you complete the International English Language Testing System (IELTS) with the following minimums:

  • Overall band score minimum 6.5
  • No band below 6.0
  • Writing band score minimum 8.0

Please note we can’t refund your registration fees after the course start date if you find your English language skills are not adequate.

If you have questions or concerns about your English language proficiency, we encourage you to contact your local IELTS Test Centre.