WMX 4387 J. Sheppard email: sheppard@sfu.ca
Research
Exercise B:
For this
exercise you will be working in your groups.
Each group will
be addressing slightly different questions.
|
Group |
Company |
Comment / Question |
|
1 or A |
More competition is
coming. How does
Netflix address it? |
|
|
2 or B |
Hulu is owned & backed by
entertainment giant Disney Direct to
Consumer. Can this
backing make Hulu a bigger player? |
|
|
3 or C |
AT&T WarnerMedia
owns a plethora of content (Warner Bros., HBO, Turner Classics, etc.). Will this be
enough to attract streaming users? |
|
|
4 or D |
Prime is
backed by a ton of resources, not the least of which is its distribution
prowess. How can this
translate into streaming services? |
|
|
5 or E |
Apple is building
its own streaming service. Can it translate its hardware and software successes into
providing content for streaming? |
|
|
6 or F |
Cable without the cable: |
|
|
7 or G |
Are you Slinging? Known for ribald commercials,
Sling offers affordable streamed cable channels. Will
this value proposition make folks quit cable? |
|
|
8 or H |
Want real horror?
Read history! Or get Shudder. Can
small player AMC make it in streaming with a low cost channel and a niche
market strategy? |
|
|
|
|