The task of creating a youtube video for abm, a biotech company, was from the time I was their marketing and design assistant during my co-op term in the summer of 2017.
I was responsible for completing an animated case study video to promote abm's services. This project allowed me to practice producing illustrations and animating the components rapidly.
The case study video was initially challenging and intimidating because a previous co-op student had initially started on animating the intro to the video. It was also difficult to understand the content of the script because I did not have any science background.
However, I was determined to adapt to the existing style that was created and at the same time implement the science background for the illustrations. With the help and guide of my colleagues, I was able to correctly apply the scientific content with the animations I made but also had the creative freedom that stayed within the constraints of the initial visual direction to complete the video.
Watch the completed video here or on YOUTUBE.