Brand Identity

Chocolatier shop, selling artisan chocolates a la carte online to shoppers looking for complex and interesting flavours.

Provides a gallery for customers to browse chocolate collection and add to cart for purchase.
A brief insight into the history of the company + a look into how specific chocolates (available for purchase) are made, step-by-step.
Storefront location and opening hours are listed in case visitors want to tour the factories or view in person.
Contact form for inquiries, and other methods of communicating with the company.
The company branding should promote a sense of craftsmanship, honesty, and transparency with its customers.

Brand Components

Fonts

Logotype (Amita)

Chocolatier

Heading 1

Heading 2

Heading 3 (Open Sans)

Paragraph (Khula). Lorem ipsum dolor sit amet, habeo ullum sadipscing at mel. Quo reque fabellas at, usu at eros iudico. Postea euripidis pro te, ad vitae petentium eloquentiam quo. Mei iuvaret aliquam at, est veri alienum eligendi ex. Ne cum nonumy graeci, eum ei quando essent persius, quis molestiae maiestatis at vis. Mucius fierent propriae usu in, pri ut ferri errem. At his utinam noluisse splendide, sit ut nullam moderatius, nam interpretaris signiferumque ea.


Buttons

Imagery

Potential Colours

#302215

#5B422C

#FFFFFF

#EDE7C2

#F59E8C

#5B899A

Tasks

  1. View assorted chocolate variety and their details
  2. Shop for chocolates online
  3. Insight into chocolate-making process
  4. Find out locations and opening hours
  5. Contact the company

Wireframes