Context
Finding the Target Readership
The process began researching a specific target readership and defining an editorial mandate to establish a distinctive enterprise branding. With that, I have developed an editorial lineup for 40 pages of editorial content according to the conducted research. Three different projects to create the overall magazine branding and learn industry standard.
VIEW READERSHIP MANDATE >![magazine-readership-reserach](img/weardrobe-readership1.png)