Business with East Asian Countries BUS 431 (3)

This course examines the opportunities and challenges of doing business with the Pacific Rim countries such as China, Japan and Korea. Topics include the following: the political and economic systems as they affect foreign investment; social and cultural systems as they affect management practices; the conduct of business negotiations for market entry; and marketing strategies. Prerequisite: BUS 360W with a minimum grade of C-; 60 units. Recommended: BUS 346.