The NOWD option runs PROC REPORT without the REPORT window and sends its output to the SAS procedure output. NAMED writes name= in front of each value in the report, where name= is the column header for the value. When you use NAMED, PROC REPORT suppresses the display of column headers at the top of each page.
proc report data=grocery nowd
            named
            wrap
            ls=64 ps=36
            outrept=proclib.reports.namewrap;