Dr. Judy Zaichkowsky
B.H.Ec. (British Columbia), M.Sc. (Guelph), PH.D. (UCLA)
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Full C.V.
Inolvement Articles
Monograph "The Psychology Behind Trademark Infringement and Counterfeiting"
Illustrative Presentations and Papers
How to Manage your Dissertation (video with Carol Scott and Hal Kassarjian)
judyzphd talks about Sasquatch Commerce
Illustrative Presentations and Papers
Strategies for Distinctive Brands
PDF - Presentation
PDF - Paper
Art of Marketing
PDF - Presentation
PDF - Paper